The phase 4 of Marvel Cinematic Universe is marked by an intriguing tension (MCU). Following the conclusion of the so-called “Infinity Saga,” which included the films Iron Man and The Incredible Hulk in 2008 and Avengers: Endgame and Spider-Man: Far From Home in 2019, Phase 4 is the next phase of the series. Marvel Studios achieved a franchise box office record in 2019 with a $5 billion total revenue.
The MCU has been compared to a big TV show
The Marvel Cinematic Universe has been compared to “a big TV show,” with Avengers: Infinity War and Avengers: Endgame acting as “a season finale/series finale” to the narrative. But unlike television shows, which come to an end after the series finale, the MCU has not only continued but has expanded. This post-finale continuation now includes about 15 hours of film and over 30 hours of television, making it almost as long as the “Infinity Saga’s” just-under-50-hour runtime.
Phase 4 has had enough time to warrant discussion
In light of this, Phase 4 has had enough time to warrant discussion on its own terms, despite Kevin Feige’s attempts to tease viewers about the company’s plans for the “next story” of the shared universe.
In fact, there is something genuinely fascinating about examining the recent production of the studio as a whole, in order to identify overarching themes and recurrent elements. Phase 4 of the MCU as a whole reveals something resembling a superhero midlife crisis. It has been widely noted that the current MCU era “lacks direction,” and that is undoubtedly true.
A “midlife crisis comes sometime in your 40s, when you look at your life and question, Is this all?” was a theory put out by author Donald Richie. The largest franchise in the world is the MCU. The biggest movie of all time for a brief period was Endgame. What occurs when a successful business wonders, “What now?”
The heritage of the franchise makes other stories feel constrained
Phase 4 poses ambiguous queries regarding the brand’s identity and past, as befits a post-imperial MCU. After taking over television, WandaVision discovers the MCU conquering it in an effort to discover new planets where it might expand. The heritage of the franchise makes other stories feel constrained. Tom Hiddleston, the film’s protagonist, is depicted in Loki as being on the run from continuity. What If… considers what might have happened. Attempts are made by The Falcon and the Winter Soldier to redefine Captain America (Anthony Mackie).
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MCU is deconstructing some of its own rather sterile and expected love pairings. Additionally, it connects with the broader examination of the superhero genre and the deeper reflection that have percolated throughout Phase 4. One gets the impression that the MCU is like Thor in Love and Thunder in that it is still figuring things out.